DECA4 and Cultos Announce Web3 Advertising Partnership

Cultos
2 min readApr 6, 2023

April 06 2023 UAEDECA4 and Cultos are proud to announce their joint partnership aimed at accelerating innovative solutions to advertising in the Web3 era.

The partnership positions Cultos as the technology partner for Deca4, while Deca4 becomes the Cultos brand representative in the MENA region.

DECA4 is a specialized consultancy and advisory studio that offers a range of services designed to help businesses harness the power of emerging technologies to improve and achieve their business goals.

Cultos is a web3 rewards platform where customers can launch branded tokens to reward their customers, fans or followers for various actions. Cultos provides custodial wallets, NFT minting and liquidity off-ramps for branded tokens through an API or e-commerce integrations.

Known for driving innovation and success for global clients such as MGA Entertainment (Bratz, LOL Surprise!) and the San Antonio Spurs, Cultos specializes in delivering customized, secure solutions to businesses of all sizes that result in lowered CAC, increased engagement, conversion rates, and LTV.

Through this collaboration, DECA4 and Cultos will be able to provide businesses seeking to innovate their overall business and marketing initiatives with a comprehensive set of solutions that leverage the latest technology while driving business value.

“Advertising is consistently changing and what worked before doesn’t always work today for most companies. The Cultos platform was specifically designed to address this and we’re excited to partner with DECA4 to grow our presence in the Middle East and beyond,” said Andrew Yang, CEO of Cultos.

“We believe that our partnership with Cultos will help the businesses we advise stay ahead of the curve when it comes to advertising as a part of their business strategy,” said Adib Samara, Business Development lead of DECA4 and current Cultos strategic advisor. “By combining Cultos’ marketing expertise with DECA4’s extensive experience advising clients in this space, we will be able to deliver effective and customized solutions to even more clients.”

About Cultos

Cultos enables brands to bring their customer acquisition, engagement and retention programs to web3. Cultos specializes in delivering customized and data-driven marketing solutions to businesses of all sizes. By liking, following, posting, purchasing or otherwise engaging with their favourite brands and creators, consumers earn custom, branded tokens that can be spent however they choose.

About DECA4

Deca4 Advisory is the leading tokenization expert in the Middle East and amongst the first in the world to work on the issuance of Security Token Offerings (STOs), the regulated and compliant form of tokenized financial assets. Deca4’s team combines decades of global experience working with governments, corporations, and start-ups on innovative technology projects in the blockchain industry, advising companies from inception to issuance for all token classes: STOs, Utility Tokens, and NFTs.

Contact

DECA4

Nicolas Page

Nicolas.Page@deca4.com

Cultos Marketing

Thurcia Taliaferro

thurcia@cultos.io

--

--